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Are you just getting started or looking for more advanced ways to boost your SEO? Find all the latest news, insights and tips & tricks right here, from SEO basics to deep dives and ultimate guides.

Latest posts on our SEO blog

November 2025

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07 November 2025 Edwin Toonen

Content maintenance strategy: 6 tips for a cleaner website

06 November 2025 Edwin Toonen

Last-minute Black Friday SEO prepping for ecommerce stores

October 2025

28 October 2025 Edwin Toonen

Structured data with schema for search and AI

22 October 2025 Edwin Toonen

A recap of the October 2025 SEO Update by Yoast

20 October 2025 Brendan Reid

What is anchor text, and how can you improve your link texts?

Importance of scannable content and why bullet points are essential
17 October 2025 Maria Garefalaki

The psychology of scannable content and bullet points

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15 October 2025 Maria Garefalaki

Still not ready for Black Friday 2025? Here is your last minute rescue plan

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13 October 2025 Edwin Toonen

First things first: writing content with the inverted pyramid style

10 October 2025 Edwin Toonen

What does Yoast SEO do?

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06 October 2025 Brendan Reid

The Flesch reading ease score: Why & how to use it

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01 October 2025 Beth Parker

Introducing a new AI-powered package: Track your brand in AI search 

01 October 2025 Maria Garefalaki

Why is summarizing essential for modern content?

September 2025

blond woman glasses sitting desk laptop pen diary clothing rack
30 September 2025 Edwin Toonen

How to write an effective summary for your content 

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29 September 2025 Maria Garefalaki

Go beyond CTR with 6 AI-powered SEO discoverability metrics

19 September 2025 Maria Garefalaki

Everything you need to know about AI citations vs backlinks

15 September 2025 Edwin Toonen

When AI gets your brand wrong: Real examples and how to fix it

09 September 2025 Beth Parker

New: From longform to key takeaways, in seconds. Meet Yoast AI Summarize

04 September 2025 Maria Garefalaki

Optimizing ecommerce product variations for SEO and conversions

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01 September 2025 Maria Garefalaki

Ecommerce copywriting tips & frameworks that convert [+a free checklist]

August 2025

29 August 2025 Brendan Reid

How much does it cost to build a website?

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29 August 2025 Brendan Reid

10 free and paid SEO reporting tools for 2025

28 August 2025 Edwin Toonen

Yoast SEO free vs Premium: why upgrading is worth it

28 August 2025 Maria Garefalaki

How AI is shaping brand perception, and what you can do about it

27 August 2025 Edwin Toonen

Product page SEO: 5 things to improve

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12 August 2025 Brendan Reid

LLM SEO optimization techniques (including llms.txt)

12 August 2025 Maria Garefalaki

How to drive traffic to my website

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12 August 2025 Carl Henry Addoumieh

A smoother Redirect Manager and Yoast AI Optimize for Classic Editor 

Female seller selling ecommerce shipping box checking online store order.
04 August 2025 Maria Garefalaki

Get discovered before it’s too late: top Yoast SEO for Shopify features to outperform competitors this Black Friday

04 August 2025 Maria Garefalaki

10 Yoast WooCommerce SEO features to boost Black Friday rankings and revenue   

July 2025

29 July 2025 Carl Henry Addoumieh

Try AI-powered SEO with 10 free Sparks.

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29 July 2025 Carl Henry Addoumieh

Updated llms.txt: More control for future discovery 

24 July 2025 Edwin Toonen

What is Google AI Mode? 

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22 July 2025 Carl Henry Addoumieh

How to prep your Shopify or WooCommerce store for Black Friday before the rush starts  

21 July 2025 Edwin Toonen

Black Friday SEO: 10 tips to start preparing!

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18 July 2025 Edwin Toonen

What is off-page SEO?

11 July 2025 Edwin Toonen

Mid-year SEO checkup: What’s working, what’s not? 

10 July 2025 Edwin Toonen

Redesigning onboarding for impact: A service design approach 

10 July 2025 Beth Parker

Redesigned Shopify onboarding: thoughtful UX, real impact 

June 2025

27 June 2025 Edwin Toonen

10 tips to streamline your blog content workflow

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24 June 2025 Camille Cunningham

12 AI tools that will elevate your SEO game

23 June 2025 Edwin Toonen

How to create a good meta description

19 June 2025 Carl Henry Addoumieh

Optimize your content directly in Google Docs with Yoast SEO

18 June 2025 Beth Parker

Update on Yoast AI Optimize for Classic Editor 

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18 June 2025 Edwin Toonen

How to find the perfect SEO-friendly WordPress theme

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10 June 2025 Edwin Toonen

What AI gets wrong about your site, and why it’s not your fault: meet llms.txt 

10 June 2025 Beth Parker

New: Future proof your website for tomorrow’s visitors with Yoast SEO llms.txt

Site Kit by Google on Yoast Dashboard
03 June 2025 Carl Henry Addoumieh

Site Kit by Google insights in your Yoast SEO Dashboard

02 June 2025 Beth Parker

Yoast AI Optimize is now available for Classic Editor

May 2025

30 May 2025 Edwin Toonen

Integrating human insight with AI-generated content: How to maintain E-E-A-T

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28 May 2025 Camille Cunningham

The beginner’s guide to SEO reporting

23 May 2025 Edwin Toonen

Turning data into actionable insights: a data-driven SEO strategy

22 May 2025 Camille Cunningham

How to track website traffic: how many people are visiting your site?

15 May 2025 Edwin Toonen

What is Site Kit by Google? A guide for WordPress users

Importance of scannable content and why bullet points are essential
07 May 2025 Carolyn Shelby

How to optimize content for AI LLM comprehension using Yoast’s tools

April 2025

29 April 2025 Edwin Toonen

15 years of Yoast: 15 SEO tips for 2025 and beyond

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25 April 2025 Edwin Toonen

Keyword and content cannibalization: how to identify and fix it

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16 April 2025 Camille Cunningham

WordPress 6.8: The highlights you should know about

Importance of scannable content and why bullet points are essential
08 April 2025 Edwin Toonen

How to create a 301 redirect in WordPress

07 April 2025 Edwin Toonen

Using AI to generate great SEO titles and meta descriptions

03 April 2025 Edwin Toonen

Ecommerce SEO checklist: 30 tips for a better online store

01 April 2025 Edwin Toonen

Social media optimization with Yoast SEO

March 2025

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31 March 2025 Camille Cunningham

7 tips to write good, high-quality content

28 March 2025 Edwin Toonen

Shopify SEO: the ultimate guide

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27 March 2025 Carl Henry Addoumieh

Stand out in Google search results with product variant schema

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26 March 2025 Camille Cunningham

Transition words: why and how to use them

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25 March 2025 Camille Cunningham

What is SEO (Search Engine Optimization)?

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24 March 2025 Edwin Toonen

Ecommerce SEO: how to rank higher & sell more online

19 March 2025 Edwin Toonen

What is Shopify and why choose it as your ecommerce platform?

12 March 2025 Edwin Toonen

How to write valuable content that your clients will love

12 March 2025 Carl Henry Addoumieh

A smoother way to get started with Yoast SEO Free

February 2025

27 February 2025 Edwin Toonen

Scaling content creation without compromising quality (with template)

Website SEO audit
19 February 2025 Edwin Toonen

How to perform an SEO audit (with checklist)

13 February 2025 Edwin Toonen

Choosing the right platform for your business website

12 February 2025 Edwin Toonen

Local business listings with schema structured data

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05 February 2025 Edwin Toonen

SEO vs. Pay-per-click advertising: Which one should you choose?

January 2025

30 January 2025 Edwin Toonen

SEO automation: Tools and tips for SEO success

28 January 2025 Edwin Toonen

10 SEO tips for your Valentine’s Day sale

21 January 2025 Edwin Toonen

How to create an effective SEO roadmap

16 January 2025 Edwin Toonen

Marketplace SEO tips to improve product listing visibility