Shopify archives

Recent Shopify articles

How to get ratings and reviews for your business

1 September 2022 | 2 Comments Edwin Toonen

Reviews or testimonials are mostly said to work based on social proof. Social proof is a psychological process in which people copy the behavior of others in an attempt to reflect correct behavior. In addition, search engines are increasingly looking for that proof as well. In this post, I’ll look at how reviews work, how …

Read: "How to get ratings and reviews for your business"
How to get ratings and reviews for your business

How to choose a focus keyphrase for product descriptions

22 June 2022 Edwin Toonen

You can set a focus keyphrase in Yoast SEO for Shopify and WooCommerce. With this focus keyphrase, you signal to the SEO app that you want to optimize this piece of content for this specific word or combination of words. There are various ways to think about this, depending on what kind of product-related content …

Read: "How to choose a focus keyphrase for product descriptions"
How to choose a focus keyphrase for product descriptions

Yoast SEO for Shopify and Shopify – May update

18 May 2022 Nino van Tour

May is definitely an interesting month for Shopify Merchants. Shopify has announced many interesting features, such as Shopify audiences and the Shopify promise. And that’s not all, because Yoast SEO for Shopify also improved and is now compatible with Google Merchant Store. What’s new in Yoast SEO for Shopify? Yoast SEO is now compatible with …

Read: "Yoast SEO for Shopify and Shopify – May update"
Yoast SEO for Shopify and Shopify – May update







Keyword research for your Shopify or WooCommerce store

9 March 2022 Edwin Toonen

When you start an ecommerce site with WooCommerce or Shopify, having a keyword strategy might seem less important. You’re selling products, so the product names are your keywords. While that might be true in a few cases, in most cases, you need to focus on the keywords that describe the problem you or your products …

Read: "Keyword research for your Shopify or WooCommerce store"
Keyword research for your Shopify or WooCommerce store