Keyword research archives

Recent Keyword research articles

Enhance keyword research with Yoast SEO and Semrush

20 November 2024 Edwin Toonen

In SEO, using top tools is key. Yoast and Semrush have joined forces to combine their technologies. This integration benefits WordPress and Shopify users by improving their SEO work. Yoast SEO offers easy-to-use SEO features, while Semrush brings solid data that can be used for keyword research. This article will explore the Related Keyphrase feature, …

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Enhance keyword research with Yoast SEO and Semrush

What is search intent and why is it important for SEO?

19 November 2024 Edwin Toonen

SEO is a way to get more traffic to your website. By ranking high on Google, you attract more people to your site, which leads to more sales and returning visitors. You must optimize your content for the right words to get people to your site. However, you should consider search intent to increase your …

Read: "What is search intent and why is it important for SEO?"
What is search intent and why is it important for SEO?

12 reasons your page won’t rank – even though it’s optimized

16 October 2024 | 4 Comments Edwin Toonen

What could be the matter if your perfectly optimized post isn’t ranking? Is the problem that your site is not on Google, or is something else going wrong? What is keeping your content from reaching that coveted #1 position? In this post, we’ll discuss many possible reasons why your page is not ranking, even though …

Read: "12 reasons your page won’t rank – even though it’s optimized"
12 reasons your page won’t rank – even though it’s optimized





The ultimate guide to content SEO

26 April 2023 | 2 Comments Marieke van de Rakt

Content SEO is a key part of any SEO strategy. Without content, your site can’t rank in search engines. It’s, therefore, crucial to write and structure quality content! This ultimate guide covers the most important areas of content SEO. Read on if you want to learn how to create content that ranks. What is content …

Read: "The ultimate guide to content SEO"
The ultimate guide to content SEO

How to write naturally beyond exact keyword matching

23 November 2022 Marieke van de Rakt

Exact keyword matching used to be an important SEO tactic, but those days are long gone. Now search engines can understand when similar phrases and related terms mean the same thing. Adding too many exact match keywords might make Google think your post is just another piece of spam. We’ll explain how to write naturally …

Read: "How to write naturally beyond exact keyword matching"
How to write naturally beyond exact keyword matching

How to use the search appearance preview in Yoast SEO

27 July 2022 Edwin Toonen

You need to have nice-looking snippets to get more clicks. One way to ensure your site looks good in the search results is to use Yoast SEO’s search appearance preview. It simulates what a search result for your page would look like and allows you to edit the title, slug, and description! Here, we explain …

Read: "How to use the search appearance preview in Yoast SEO"
How to use the search appearance preview in Yoast SEO