Branding

A brand is the name of a company or product that is used in promotion and other communication. Branding is leveraging that brand to create recognition, trust, and reputation for your product and/or company. It’s closely related to determining the goal for your business, finding a niche, and positioning it. All these things help you carry out your keyword research, with is essential to your SEO strategy.


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5 tips to improve your branding »

With a successful branding strategy, people will remember your brand. This will benefit your SEO! Here are 5 tips to improve your branding.

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Building a brand for your business »

Branding consists of lots of different aspects. Here we explain why we think it's important for a business to think about their branding.


Must read articles about Branding


Recent Branding articles

Favicons are valuable for UX and branding. And these, in turn, matter for SEO. Read about favicons, SEO and your online brand in this post!

Is it worth it to invest your time in Threads? Or should you focus your efforts on other social media platforms?

Off-page SEO is everything you do to improve rankings that doesn't happen directly on your site. This could be building quality links, maintaining a successful social media presence or increasing brand awareness. Find out more about off-page SEO in this SEO basics article.

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