Avatar of Klara Cvitko

Klara Cvitko

I am an SEO specialist dedicated to delivering the best user experience and sharing our expertise in search engine optimization. 

You can find Klara on: Linkedin

I have a background in digital content management, marketing and SEO. I have a passion for data and research – yes, I’m the person who Googles everything immediately, it simply can’t wait. I leverage this curiosity to apply valuable insights to my work, ensuring that users have the best possible experience through well-optimized and informative content.

Outside of work, I’m a lover of the arts and an avid (board) game enthusiast. I also enjoy exploring the outdoors and I am a big fan of bouldering.

Publishing in another language and SEO

18 April 2017 | 8 Comments Klara Cvitko

If you’re creating content for a website, you might, occasionally, want to publish an article in a language different from the language of your other content. However, it’s difficult to rank with one specific article that’s written in a language that differs from the rest. So what should you do to improve the SEO of that article? In […]

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Duplicate content issues on my shop?

22 February 2017 | 2 Comments Klara Cvitko

If you own an eCommerce site, you might wonder how to optimize your category pages and your product pages. Could you have the same content on your category page and your product pages? If you have the same content on multiple pages of your website, would Google know what to rank first? Or would it cause duplicate […]

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Nofollow layered navigation links?

30 January 2017 | 4 Comments Klara Cvitko

If you have a big eCommerce site with lots of products, layered navigation can help your users to narrow down their search results. Layered or faceted navigation is an advanced way of filtering, by providing groups or filters for (many) product attributes.  In this filtering process, you might create a lot of URLs though. The […]

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Why and how to minify your JS and CSS

21 November 2016 | 6 Comments Klara Cvitko

If you check your site speed with Google PageSpeed Insights you might get the advice to minify your Javascript (JS) and Cascading Style Sheets (CSS) files. Your JS files contain the code for the interactive elements of your website. And in your CSS files, you specify the design of your pages. Minifying those files will decrease your page […]

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Include taxonomies in XML sitemap?

30 September 2016 | 1 Comment Klara Cvitko

Your tag and category pages could be very important pages on your site. If you use these pages right, they can boost your site’s SEO. They can make great landing pages that could also prevent your individual pages from competing. You may wonder if you should also include these taxonomy pages in your XML sitemap. In this Ask […]

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